The health crisis, which has pushed thousands of citizens to leave the city for the countryside, has little to do with it: the forty-year-old couple had already planned to undertake the purchase of a campsite or a family accommodation complex when the Covid -19 pandemic hit France. “We had the click during a stay in an accommodation village in Lot-et-Garonne, three or four years ago, confides Aude Morvillez. When exchanging with the managers, my husband and I saw each other in their place.”
Find a plan B
All that remained was to find the ideal destination to give substance to this reconversion project. Dordogne? Lotto? Lot-et-Garonne? “We looked everywhere, continues Aude Morvillez. However, the Périgord really speaks to everyone. “
The story goes that the Morvillezes first became interested in a housing complex for sale near Saint-Cyprien. But that mattered without the owner’s turnaround who had given up on selling his property just as the couple were selling theirs. “Everything was ready: we had informed our employer of our departure, greeted our friends and enrolled the children at the Saint-Cyprien school”, recall Aude and Hubert, then forced to find a plan B as soon as possible. .
But only the strength of their case made a difference.
“Finding nothing on site to rent in the high season, we moved to Salviac, in the Lot, indicate the couple. From there we were able to immerse ourselves in the territory and multiply the visits in the area until we found the property that was really right for us. Their wanderings have brought them to the tourist village of Combe Chaud, an address with a slightly antiquated charm where the future remains to be written. “We signed the compromise in January 2022 and the deed of sale on March 31”, say Aude and Hervé Morvillez, who were able to count on the support of the banks to carry out their project.
Times weren’t necessarily the best for hoping to get a bank loan, if only because of the number of loan applicants already positioned at their banks at the time. But only the strength of their case made a difference.
In addition to financial guarantees, the Morvillezes have brought guarantees of seriousness with a business development plan for the next few years and a training background appropriate to their new business. “As part of our redevelopment, we have taken courses in food hygiene, accounting in outdoor accommodation, running a campground or even first aid assistance,” explains Hubert Morvillez, who is delighted to have taken them. Imagine the difficulty for a Nordic like me who has never seen a swimming pool before, to manage swimming pools intended for the general public. Fortunately I was able to train in time. “
After the trust of the banks, it remains to win that of the customers. “For this first season we will be able to count on regular customers who return to the campsite from year to year, but also on new customers that we have been able to attract by modernizing our communication tools and improving our visibility on the Internet”, explains Aude Morvillez, whose skills in digital marketing have proved invaluable in the realization of this project.
The first of a long series. Renovation of the existing accommodation, installation of new wooden chalets, repair of the bar room, setting up of a chic campsite (glamping)… The new owners of the premises have drawn up a short, medium and long term investment program. “We have become true business leaders, in other words leaders who will have to make strategic choices to move forward and ensure they stand out from the competition,” says Hubert Morvillez, determined to call upon the skills he will need to carry out the development of the business. village.
“We have chosen to outsource the treatment of linen, to turn to artisans when necessary or to become part of the domestic waste collection system to focus on the added value of our profession: contact, customer loyalty. happy a customer.